AI Automation for Fitness & Coaching

More bookings from the same enquiries.
AI qualifies and follows up 24/7.

You're training clients while DMs and website forms go unanswered. We connect your channels into one system — capture, qualification, and follow-up on autopilot.

Book a free demo
<60s
Response to every lead
24/7
Lead capture
0 hrs
Manual follow-up
The problem we solve

You're losing clients you never even knew about

Most fitness coaches convert less than 20% of their enquiries — not because of price, but because of slow response times.

⏱
Leads go cold in hours
You reply 4 hours later. They've already booked someone else. Speed wins in this market.
🔁
Manual chasing
Following up on every DM and website enquiry kills your evenings. You didn't become a coach to do admin.
📉
No-shows cost you money
Free consults booked but never reminded = wasted time slots every week.
🎯
Wasted qualification calls
30 minutes discovering someone can't afford you or isn't serious. That time compounds fast.
How it works

One system. Every channel. Fully automatic.

We connect your website, WhatsApp, and Instagram DMs into one AI-powered lead machine.

1
Lead messages you — anywhere
Website widget, WhatsApp, or Instagram DM. One system handles all three channels with consistent branding and logic.
Voiceflow WhatsApp Instagram DMs
2
AI qualifies them instantly
Goals, budget signal, timeline, injuries — all collected before you speak to them. Only serious, ready-to-buy leads land in your calendar.
AI Chatbot
3
Every lead stored in your dashboard
Name, goal, source, budget, and status — automatically logged every time. You get a clear view of every prospect without lifting a finger.
Airtable CRM
4
Automatic follow-up sequence
Personalised reply in under 60 seconds. Day 2, Day 5, Day 10 follow-ups with value and your booking link — sent automatically until they respond or book.
Automation
Proof

Coaches switch because speed wins

One outcome we hear after go-live: faster first touch, fewer tyre-kickers on calls.

I was replying to DMs after clients—by then they’d booked elsewhere. First touch is instant now, and I only get on the phone with people who already fit my offer.

— Sam R., online strength coach (UK)

Fit

Who it’s for — and who it isn’t

Better demos start with honest fit. Nova Fitness Automation is built for inbound-heavy coaching businesses.

Good fit

  • Solo PTs and online coaches with regular enquiries from web or social
  • Studios with a shared inbox and 1–3 trainers on one funnel
  • You’re willing to define budget and goal rules so AI can qualify properly

Not a fit (yet)

  • No inbound leads yet—we automate capture, we don’t invent demand
  • You need a full custom mobile app before anything else
  • 100% phone-only enquiries with no messaging channel
£800+
Transparent setup (Starter from £800)
30 days
Pilot window to prove qualified leads
3+
Channels on Growth (web · WhatsApp · IG)
Packages

Simple, transparent pricing

Setup fee covers build and onboarding. Monthly retainer keeps it running and optimised.

Starter
£800 setup
+ £150 / month
  • Website AI chatbot
  • Airtable lead dashboard
  • 10-day email follow-up sequence
  • Monthly optimisation report
Most popular
Growth
£1,200 setup
+ £200 / month
  • Everything in Starter
  • WhatsApp integration
  • Instagram DM capture
  • Booking reminders
  • No-show recovery flow
Add-ons
À la carte
 
  • AI ad script pack — £300
  • Booking integration — £200
  • Facebook Messenger — £200
  • AEO-optimised website — £400
✓
Zero-risk pilot
We run a 30-day pilot on agreed channels. A qualified lead is someone who finished AI qualification (goals, budget signal, timeline, injuries where relevant) and meets the minimum criteria we write down with you—tracked in your CRM. We compare the pilot month to a baseline window of the same length, fixed before go-live. If you don’t see more qualified leads in the pilot month, you pay nothing for month two retainer. No long-term lock-in.
FAQ

Questions coaches ask before booking

Short answers—full detail on the demo.

How much does AI lead automation for fitness coaches cost with Nova Fitness Automation?

Starter is £800 setup plus £150 per month. Growth is £1,200 setup plus £200 per month. Add-ons such as ad scripts or Messenger are listed separately on the pricing section.

How long does implementation take?

Most builds go live in about two to four weeks from kickoff, depending on how many channels we connect and how quickly we receive brand copy and calendar access.

Do you only work with coaches in the UK?

Nova is London-based and works with English-speaking coaches in the UK, EU, and similar time zones. We confirm fit on the demo call.

What counts as a qualified lead in the 30-day pilot?

A qualified lead is a contact who completed AI qualification (goals, budget signal, timeline, and relevant constraints) and meets the minimum criteria you define with us—recorded in your CRM. We compare pilot-month counts to an agreed baseline period of the same length, captured before go-live.

Which channels can you connect?

Starter includes website AI chat plus your dashboard and email follow-up. Growth adds WhatsApp, Instagram DMs, booking reminders, and no-show recovery. Optional add-ons include Messenger and deeper booking integrations.

Get started

Ready to stop losing leads?

Book a free 20-minute demo. We'll show you exactly how it works for your setup — no commitment required.

Book a free demo → Message us on WhatsApp